South Korea
In South Korea, beauty is nothing short of an art form, and the pursuit of perfection stands as the ultimate aspiration. The country’s beauty culture is renowned for its meticulous standards and its relentless pursuit of an immaculate appearance.

South Korean beauty ideals are characterized by a preference for large, expressive eyes, a petite, V-shaped visage, and a gracefully elevated nose bridge – attributes that many endeavor to attain through the art of cosmetic surgery. Remarkably, amidst these exacting norms, South Korea’s beauty industry thrives, offering a treasure trove of products and procedures.